Pescatourism, or fisheries tourism, is often quoted as one of the main opportunities when considering diversification of economic activities in European fisheries areas.

This page deals with how Fisheries Local Action Groups can create both the physical and the human conditions required for sustainable development in their areas. In other words, it looks at the links between fisheries and the three main pillars of sustainable development.  

One of the four main aims of Axis 4 is to “add value to fisheries and aquaculture products” (Article 43.2a). In fact, the weight of fisheries organisations on many Fisheries Local Action Groups has meant that the measure for adding value to fisheries products (Article 44.1d) has become one of the most important parts of local strategies.